In the lessons that follow, we’ll teach you strategies to locate potential clients and provide marketing materials that are relevant to their needs and interests. Our focus will be on:  

• creating content that targets specific groups of people (your potential clients)
• developing marketing tactics, both written and non-written
• reaching your prospective clients
• planning your strategy

You’ll come out of this course with lots of examples of successful marketing practices, exercises to set you on the right track, and templates to help you organize and stay on task. 

Remember: marketing strategically frees up more time for you to focus on billable work.